Delivering a Michelin-Star Website in 3 Days

Client Background

London-based fine dining establishment needed a website that matched their elegant brand and allowed for easy online reservations. The client had been operating for over a decade with a stellar reputation in the culinary world but their digital presence didn't reflect their premium positioning.

With an upcoming feature in a major food publication and participation in London's annual food festival, they needed a website that would handle increased traffic and convert visitors into diners. The existing site was outdated, difficult to navigate on mobile devices, and lacked integration with their reservation system.

Challenge

• Tight deadline - needed to launch before major food festival in just one week
• Online booking integration with existing reservation system that had limited API documentation
• Mobile-first design for customers on the go, as data showed 70% of their website visitors used mobile devices
• High-quality image gallery that would load quickly without compromising visual quality
• Menu presentation that could be easily updated by staff with limited technical knowledge

Solution

We implemented a sleek, responsive design using Next.js and Shadcn UI components. The site features high-quality food photography, an interactive menu, and seamless reservation integration.

Our development approach focused on:

• Performance optimization with Next.js image components and lazy loading
• Custom API integration with their existing reservation system
• Content management system that allows staff to update menus and specials
• Mobile-first design with intuitive navigation and touch-friendly elements
• SEO optimization targeting local search terms and culinary keywords

We worked closely with the restaurant's chef and management team to ensure the website captured the essence of their dining experience. The photography sessions were scheduled during off-hours to capture the ambiance and plating details that make their cuisine special.

Results

The client saw a 40% increase in online reservations within the first month after launch. Mobile traffic increased by 65%, and the average time spent on the site doubled from 1.2 minutes to 2.5 minutes.

Additional outcomes included:

• Bounce rate decreased from 65% to 35%
• Staff reported saving 5-7 hours per week previously spent on phone reservations
• Featured in a local tech publication for the website's design and user experience
• Increased social media engagement as users shared the interactive menu

Client Testimonial

"The team at 3DayDev delivered beyond our expectations and within an incredibly tight timeframe. Our new website perfectly captures the elegance of our dining experience while making it effortless for customers to book tables. The increase in online reservations has been remarkable."

— James Harrington, Owner, The Silver Spoon Restaurant